He Boquan the original owner to switch out of the mountains Robust office supp

Points are only separated from the Tianhe CITIC Plaza, a building a few blocks to the bottom under renovation, summer prairie stood at the window said, our first store Officebox there will be opened next month. This home office supplies behind the supermarket owner, is retired about two years of the original owner of Robust He Boquan. Now the "Office Supplies Co., Ltd. Guangdong co-operation today," said General Manager of the summer prairie fire, with what the general words, "there is no reason this project is not successful." According to reports, He Boquan within one to two years in the investment of tens of millions on this project. Lack of market "category killers" In the traditional concept, not that paper, office supplies, pens, a class, to have much space, but still able to attract the founder of the Robust He Boquan came back? Xia said that in the field of home appliances Gome, Suning, the building materials field of B & Q, a good hundred years, but up to 800 billion in annual sales of office supplies in the area, still lack a similar "category killers." In the U.S., supermarkets, office supplies has been very mature professional, such as Officedepot, Stammple, are used for 18 years has reached the world top 500, they achieved an annual turnover of more than 100 billion U.S. dollars respectively, the number of branches were more than 1000 number. Therefore, Officebox, another investor from the United States believes that China is now the model stationery shop, is just like the 80s of last century the U.S. way of selling office supplies in the area in the future the Chinese will appear as professional as the U.S. supermarket giant. Second, the three stores will be set up in Guangzhou According to Xia Liaoyuan Introduction, Officebox first store in the days of Hebei, will be open around August 10, it is divided into two levels, an area of 2,000 square meters. The main floor to provide office business, such as computers installed, the file copying and binding, digital printing, printing business cards, etc.; the second floor sells stationery, OA equipment, IT products and some office furniture. "Just as department stores and supermarkets are required to solve a family, our office is to solve the 8-hour supermarket within the required office hours. In addition to office supplies, also offers business programs, but we will be implemented in phases." Summer said, following after the first store opened, Officebox the second and third stores will also be located in Guangzhou, the next two years, Guangzhou is still the focus of their development. Because most of Guangzhou is 100 square meters of stationery, office supermarket or blank spots. "Sunshine procurement" Market Competition Guangzhou is well-known cities in the wholesale of stationery, such as a wholesale stationery Road in the country has a strong radiation, then, as the new industry representatives, Officebox have to do with the wholesale competition? Summer prairie view, than stationery wholesale markets, supermarkets, office supplies, has the following advantages: First, one-stop shopping, do not buy a pen and paper needs different supplies to deal with a number of businesses; second is due to direct purchase from manufacturers, quality and price are more security; third service, in addition to the retail store outside, Officebox will send home office direct marketing consultant to major office buildings and the provision of computer purchase programs and other services, to promote "sunshine purchase." It is reported that, Officebox has the world's largest manufacturing company in Sweden accessibility stationery company, Canon, EPSON, Lenovo and other well-known domestic and foreign enterprises to establish a cooperative relationship, these enterprises will be set up in the supermarket area. He Boquan appeared the United States as a visiting scholar Robust sales in six to seven years in, and later in the stationery field of six to seven years in the summer invasion of the prairie, although often more than 100 employees in front of the new company to promote Robust fighting spirit, but He Boquan mentioned, he deliberately avoided. He just said, He Boquan is Officebox of investors, major shareholders, He is very optimistic about the project. It is understood that He Boquan stared at the field for several years, but also personally went to the market research throughout the country, and officially closed late last year to enter this field. In addition, He Boquan now the United States as a visiting scholar, to drive new store opening could not come back, but he can easily come to the U.S. Experience. "Then do a double strain of milk, He Boquan that do 20 million, he really dug out alive such a market. Now, pens, paper, office supplies like much, but from ordinary people, students should use high-level bosses, more than 30 categories, dug more than 10 billion market, it should be no problem. "Xia said.